NEW WORK for Avène, Pierre Fabre Group-owned skincare brand

Our first work for Avène to mark the release of their new anti-ageing product range, Hyaluron Activ B3. The campaign runs across Social and YouTube, aiming to build awareness of the unique and innovative range, tackling both the source and visible signs of ageing.

To drive maximum momentum, we’ve used a blend of targeted and quality media spaces and tapped into contextual environments for beauty and skincare – working in collaboration with our sister agency, Collective Studios, to develop a suite of assets that tailors messaging for the UK market.

 

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