To support the launch of Vita Coco’s brand-new drink, ‘Choc-o-lot’, we wanted to create excitement and buzz around their first indulgent beverage.
To intrigue pedestrian and vehicular traffic, we placed a special build in Queenstown Road, Battersea, displaying velvety chocolatey drips and whole chunks of chocolate.
The campaign is supported by Vita Coco’s ambassadors, who are sharing samples of the tasty product for all passers-by, and showing them how to indulge in those daily chocolate cravings whilst sticking to plant-based ingredients.
The build will be displayed until 31st October so if you’re passing by don’t forget to stop and take a picture of this sweet treat and keep an eye out in stores to give it a taste!
